PRODUCT USER DATA COLLECTED AND PROCESSED
This section outlines what data is collected, used, and disclosed from the two types of Notebook users:
- Notebook Basic Users (not signed-in, no sharing)
- Signed-In Notebook Users
Deletion requests for users’ data is controlled by the customer. If you are accessing Notebook through your school, you should make your deletion request to them. If you are a minor, SMART reserves the right to provide access to your account to your parents, guardian, or other authorized adult (teacher, school administrator) or, if required by law.
The term “identifiable” used in the below charts does not necessarily mean personally identifiable information.
SMART Notebook® Basic Users (not signed-in; no online sharing)
The basic version is free software designed for use with a SMART Board® interactive display. It comes with many features that you can use to create and edit lessons. You can use it without an Internet connection. A watermark appears on each lesson page if the computer on which you are running the basic version is not connected to a SMART Board. Typically, SMART Notebook users are using it with a SMART Board®.
| Where | Who | Role | Data & Purpose | Type |
|---|---|---|---|---|
 |
SMART Technologies ULC | Manufacturer | Required. If used offline no information is transmitted to SMART or any other party for that matter. When connected to the Internet we collect anonymous analytics and optional (opted-in) crash report data. | Anonymous |
 |
Mixpanel, Inc. | Monitoring | Required for product improvement and service monitoring. Mixpanel allows us to analyze how our anonymous basic free users interact with Notebook. It is designed to identify trends, understand common aggregated usage behavior, and helps us make better decisions on how to improve the usability and features of our product. | Anonymous |
 |
Google, LLC | Monitoring | Required for product improvement and service monitoring. Google Analytics allows us to analyze how our anonymous basic free users interact with Notebook. It is designed to identify trends, understand common aggregated usage behavior, and helps us make better decisions on how to improve the usability and features of our product. | Anonymous |
SIGNED-IN NOTEBOOK USERS (teachers)
A subscription to SMART Learning Suite gives you access to all of SMART Notebook’s features. Without a subscription, you can still get access to the basic version of SMART Notebook (see above). The sharing of user created Content with students over the Internet is done via Lumio.
| Where | Who | Role | Data & Purpose | Type |
|
SMART Technologies ULC | Manufacturer | Required account details: display name, name, email, public profile picture. language preference. Required account profile settings: opt-ins, user type, location. We also offer an optional opt-in to SMART’s Customer Experience Program that collects and transmits additional information about the computing environment and the frequency with which our software and its features are used. You can turn off the Customer Experience Program at any time. Sending anonymous crash data is optional. |
Identifiable |
|
Microsoft, Inc. | Product Functionality | Required if you use Microsoft as your single-sign-on (SSO) provider to access Notebook. Microsoft provides SMART with required account details. | Identifiable |
|
Google LLC | Product Functionality | Required if you use Google as your single-sign-on (SSO) provider to access Notebook. Microsoft provides SMART with required account details. | Identifiable |
, |
Amazon Web Services, Inc. | Product Functionality | Required for storage. We offer both an American and European data storage option. | Identifiable |
,,  |
Firebase, Google LLC | Product Functionality | Required for basic functionality (Firebase is a Backend-as-a-Service (BaaS) cloud-computing solution we use for real time (temporary) automated computer processing.) | Identifiable |
|
Mixpanel, Inc. | Monitoring | Required for product improvement and service monitoring. Mixpanel allows us to analyze how our de-identified users interact with Notebook. It is designed to identify trends, understand common aggregated usage behavior, and helps us make better decisions on how to improve the usability and features of our product. This data is also used to track how long it takes our servers to complete actions like open files, which helps us measure service health and up/downtime. |
Pseudonymized |
|
Google, LLC | Monitoring | Required for product improvement and service monitoring. Google Analytics allows us to analyze how our anonymous basic free users interact with Notebook. It is designed to identify trends, understand common aggregated usage behavior, and helps us make better decisions on how to improve the usability and features of our product. | Pseudonymized |
|
Third-party content and activity providers | Optional Product Functionality | Optional content or activity a teacher may add to a lesson such as a YouTube or other embedded content a user voluntarily adds. We cannot control what data a third party directly collects via the content when a teacher or student decides to include it in a lesson. For premium content that SMART provides however, we only report anonymous usage to the third-party publisher. | Identifiable |
CUSTOMER DATA COLLECTED AND PROCESSED
This section outlines what data is collected, processed, and disclosed from customers (purchasers, prospects, and SMART’s authorized channel partners). You can request, through our Customer Support, data and account deletion at any time, but we must retain all data relevant to purchases and financial transactions until it is no longer required by applicable law. The term “identifiable” used in the below chart does not necessarily mean personally identifiable information.
The customer must install SMART Notebook desktop software on the applicable computers and give teachers access to the software using one of the two activation methods (support pages do not form part of this Notebook Privacy Policy or Terms; they are provided for convenience only).
| Where | Who | Role | Data & Purpose | Type |
|---|---|---|---|---|
|
Reseller & SMART’s Regional Office | Seller | Required contact information: organization name, e-mail, title, phone, address. Required order information: product, quantity, price and tax, delivery. Ask your local regional reseller about their privacy policies. | Identifiable |
|
SMART Technologies ULC | Manufacturer | Required account information: organization name, e-mail, title, phone, address, reseller, current subscriptions. Required order information: product, quantity, price and tax, delivery. Required admin portal information for license provisioning: licenses and activations, teachers’, and admins’ first and last names (can provide non-PII version to comply with GDPR) and e-mail address, and class names (can be non-PII version to comply with GDPR). | Identifiable |
|
Blue Ocean Contact Centers, Inc. | Support | Optional. Blue Ocean is a subcontractor providing live (telephone, e-mail, and web) support. Information collected includes organization name, caller name (can use company title only if preferred for GDPR reasons), e-mail (can provide non-PII version to comply with GDPR), title, phone, address and a description of the issue and any shared details to help solve the problem. Calls are recorded. | Identifiable |
|
Amazon Web Services, Inc. | Processing, Back-Office | Required for product infrastructure including the hosting of support call recordings. | Identifiable |
|
Google, LLC. | Processing, Back-Office. | Optional. Only used for processing of support forms. Google Forms are used when a purchaser is engaged with our Field Services (i.e., onsite support). | Identifiable |
|
Microsoft, Inc. | Processing, Back-Office | Required for our enterprise resource planning (ERP) system, which is software to manage the day-to-day business activities such as accounting, procurement, project management and supply chain operations, as well as our e-mail, PowerBI® (data visitation) and SharePoint® (document management), as well as all the other standard Microsoft Office software titles, like Word, Excel, etc. | Identifiable |
|
BigCommerce, Inc. | Ordering | Optional. Only used when a customer purchases through our e-commerce store: customer name, e-mail, title, phone, address, product, or service purchased and whether payment is received. | Identifiable |
, |
Stripe, Inc. and Stripe Payments Europe, Ltd. | Ordering | Optional. Only used when a customer purchases through our e-commerce store using a credit card: customer name, e-mail, title, phone, address, product, or service purchased, credit card details. Residents of the European Economic Area (EEA), the UK and Switzerland. The entity responsible for the collection and processing of credit card personal data for residents of the EEA, the UK and Switzerland is Stripe Payments Europe, Ltd., a company incorporated in Ireland and with offices at 1 Grand Canal Street Lower, Grand Canal Dock, Dublin. To exercise your rights, the Data Protection Officer may be contacted via dpo@stripe.com. | Identifiable |
|
Salesforce.com, Inc | Ordering, Marketing, Channel Support | Required order information (product, quantity, price and tax, delivery). Required for our customer relationship management (CRM). Required to allow our authorized distributors and resellers to work together with SMART. Basic customer and purchase information is shared between SMART and its authorized distributors and resellers. | Identifiable |
|
HubSpot, Inc. | Marketing | Optional. We use HubSpot, which is a customer relationship management (CRM), for individuals that have expressly opted in to receive certain communications, such as marketing, training, news, and offers from us. | Identifiable |
|
Mixpanel, Inc. | Monitoring | Required for product improvement and service monitoring. Mixpanel allows us to analyze how our de-identified users interact with Notebook. It is designed to identify trends, understand common aggregated usage behavior, and helps us make better decisions on how to improve the usability and features of our product. This data is also used to track how long it takes our servers to complete actions like open files, which helps us measure service health and up/downtime. | Pseudonymized |
|
Google, LLC | Monitoring | Required for product improvement and service monitoring. Google Analytics allows us to analyze how our anonymous basic free users interact with Notebook. It is designed to identify trends, understand common aggregated usage behavior, and helps us make better decisions on how to improve the usability and features of our product. | Pseudonymized |
|
Gainsight, Inc. | Marketing | Applicable only to USA Customers. We use Gainsight, which is a customer relationship management (CRM) tool, for e-mail (name, e-mail address, company information) marketing to individuals and organizations. | Identifiable |